Branding « Shannon Patrick Designs

TAG | Branding

BEST. JOB APPLICATION. EVER.

Friday, September 21, 2012 | No Replies

You may have heard that the Marvel Avengers universe is spinning off into a television show called S.H.I.E.L.D. While the show is still in the planning stages (and was only announced a few weeks ago!) graphic designer ADAM LEVERMORE is already angling for a job on the show in the coolest way possible. Adam created a short video, set in the S.H.I.E.L.D. universe, of himself interviewing for a design job at the organization. Spotlighting some of his past work—which is full of nerd cred—and with a cameo from a Buffy alum, this has to be one of the best job applications ever.

Hey Joss Whedon: HIRE THIS GUY! Hire me too, if you’re handing out jobs!

Jordan Knight sings the Old Navy Catalog

Wednesday, June 20, 2012 | No Replies

This is not a joke. Well, it is. But it’s also a legit Old Navy ad. And it’s hilarious. Jordan Knight, New Kids on the Block member, sings the Old Navy catalog in this spot from Crispin Porter + Bogusky. And don’t forget, you can visit JORDANSINGSOLDNAVY.COM for more! “Flip Flops” is my favorite track, in case you were wondering.

Via MASHABLE.

Disney’s Star Wars Weekends

Friday, May 18, 2012 | No Replies

From the absolutely hilarious “Brainstorming with Darth Vader” video to the ads below, Disney is really advertising 2012′s STAR WARS WEEKENDS (May 18 through June 10). Ewok piñata anyone?? … No seriously, my birthday is Monday and this would be awesome.

Memorable Logos

Monday, May 7, 2012 | No Replies

Designer Adam Ladd’s 5-year-old daughter Faith became an internet sensation a few months ago when she interpreted corporate logos (video posted below). The video garnered over 1.3 million views and now has a follow-up. Ladd showed his daughter a series of logos she was unfamiliar with. She had 5 seconds to study the logo and then redraw it. As Ladd mentions in the beginning of the video, it’s interesting to see what marks are memorable and which get lost in translation.

Assembling the Avengers

Wednesday, April 25, 2012 | No Replies

“A SUPERHERO IN EVERY AISLE” is the new campaign by WIEDEN + KENNEDY for Target. As a piece of the campaign, the team assembled elements of the main characters from Marvel’s new movie The Avengers (sans Hawkeye & Black Widow) out of every day objects you can find at Target such as Dr. Pepper cans. LOTS of Dr. Pepper cans.

Light It Up Blue

Wednesday, March 28, 2012 | No Replies

World Autism Awareness Day is this Tuesday, April 2, 2012. As an Alpha Xi Delta, I’m proud to support AUTISM SPEAKS in their initiative to LIGHT IT UP BLUE. I invite anyone who wants to support this wonderful cause to download and post the image below to their own Facebook page (click for full-size image). Let’s Light It Up Blue!

Grand Centennial

Monday, March 26, 2012 | No Replies

Michael Bierut and his team at PENTAGRAM recently designed a logo and campaign to commemorate the 100th anniversary of Grand Central Terminal in 2013. “The new logo takes as its inspiration one of the landmark building’s most well known icons—the century-old Tiffany clock atop the information booth in the center of the main concourse. The stylized version of the clock has its hands positioned at 7:13, or 19:13 in trainmaster’s time, a nod to the year Grand Central opened.” (Taken from Pentagram’s website.)

“GRAND CENTRAL | 100 YEARS”

Welcome to the Gridiron League

Friday, February 3, 2012 | No Replies

In his own words, designer WES KULL “likes to watch football but wishes that some of the NFL logos were more Budweiser and less Bud Light.” A fitting intro to his world of idealized NFL insignias and logos, THE GRIDIRON LEAGUE.

Camry gets “stronger”

Friday, November 11, 2011 | No Replies

ESPN’s Chris Berman, famous beard James Lipton of Inside the Actor’s Studio, Andrew Zimmern of Travel Channel’s Bizarre Foods, and… Kelly Clarkson? This is one mixed bag of nuts. And yet, at the climax of the commercial my raised eyebrows came down and I burst out loud laughing. The X Factor commercial parody somehow works and showcases the superfluous abilities of the new Toyota Camry. I still wouldn’t trade my Hyundai Tucson for anything though. Also, James Lipton is surprisingly short.

Just Do it

Wednesday, September 14, 2011 | No Replies

Apparently this ad is over a year old, so I’m late to the party. I saw this image posted to a friend’s Facebook wall the other day and I read it wrong, but probably correct in Nike’s eyes. The message I read was “Yesterday you said tomorrow. Just do it.” What amazed me after the fact was that nowhere on the image do you see the words “Just do it”. But they’re so ingrained as an ad slogan and by the Nike swoosh that I read the message that way. The power of advertising at work.